BRAND : WOOF WARES

Woof Wares is a small artisan store that specializes in bow ties and accessories for dogs and pets. They needed help in developing their visual style, including their logo and product photography. It was decided to play with the concept of retro high-end fashion in order to stand out from the usual light and bright styles of similar merchants. The goal was to maintain a fun tongue-in-cheek sense of humor by using the juxtaposition of visual cues of a high class Victorian era London shop with a product line that features such items as bow ties with a “Stud Muffin” print.